Blog 3 minute read

Can your patient engagement platform adapt to the pace of real life?

No two patients will have identical experiences in a trial, so your patient engagement strategy and platform need the flexibility to deliver personalized experiences. But it also needs the ability to adapt when there’s a hiccup in that experience. Learn how to apply an adaptive model to your trials.

Read moreCan your patient engagement platform adapt to the pace of real life?

Blog 2 minute read

What’s the true purpose of patient engagement in a clinical trial?

Many clinical trial stakeholders recognize the need to build and execute a patient engagement strategy. It’s an exciting development for the industry. But when I look deeper into these “strategies,” I often find little more than digitized paper processes. Patient engagement is relegated to a checkbox exercise — a series of text reminders about upcoming site visits or other study to-dos. This begs the question, what’s the true purpose of patient engagement in clinical trials? Find out more.

Read moreWhat’s the true purpose of patient engagement in a clinical trial?

Blog 3 minute read

What has COVID taught us about eCOA and ePRO?

Over the past two years, the pandemic has prompted changes across industries. Consumers have made big shifts to digital banking, online shopping and curbside pickup. In healthcare delivery, we saw a spike in the use of telehealth. And in clinical trials, we saw a pivot to the kinds of experiences patients have told us they value: Digital. Convenient. Accessible.

Read moreWhat has COVID taught us about eCOA and ePRO?

Blog 3 minute read

Resolve to remember why our work matters

As 2021 wound down, I had the opportunity to attend some conferences in person – a true pleasure after so many months behind screens. These experiences reminded me of the importance of connecting with others in three dimensions. They also reinvigorated the “why” of the work we do in clinical trials. We’re here to make …

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Blog 2 minute read

Video: Transforming the Patient Experience in the Digital Age

Fact: Other industries invest in their “customer experience.” Why don’t clinical trials have “patient experience”? 

Clinical trials, despite their high costs at an average of $40,000 per participant, often grapple with the challenge of retaining participants. In this informative session, we will explore how the integration of behavioral science and next-generation reporting tools can revolutionize the patient experience, leading to increased engagement and improved retention rates in clinical trials.

Participants’ early departure from trials is frequently attributed to patient experience issues. This presentation will delve into the principles of behavioral science. And demonstrate how to design an intentional experience tailored to address these concerns. By understanding the cognitive, emotional, and social factors influencing patient decision-making, we can develop strategies that encourage ongoing engagement and foster long-term commitment.

Moreover, we will introduce next-generation reporting tools that are essential in bridging gaps in the patient journey. These innovative solutions facilitate real-time monitoring, enabling researchers to identify potential issues and address them proactively. With the aid of these tools, we can optimize communication, streamline processes, and ultimately, enhance the overall trial experience.

Join us in this insightful session to learn more about leveraging the power of behavioral science and cutting-edge reporting tools to create a patient-centered experience in clinical trials. Discover practical strategies to boost participant engagement, increase retention rates, and ensure the success of your clinical research.

If you enjoyed this session, check out our brief demo video to learn more. When you’re ready, schedule a meeting with one of our engagement experts.

Blog 2 minute read

Innovate with confidence: New performance-based pricing from Datacubed Health

If you’ve been talking with us at Datacubed Health, you may be intrigued by our unique approach to eCOA and ePRO. Datacubed Health’s platform incorporates behavioral science techniques into the latest mobile technology. These capabilities combine to create a patient experience that is more convenient and engaging – making it easier for participants to stay …

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Blog 3 minute read

Is your eCOA partner committed to your success?

Earlier this year, Deena Bernstein joined Datacubed Health as Vice President, Customer Success. Deena brings extensive experience in building the infrastructure for research site management organizations and operating them. She understands the governance and operational complexities from the perspective of sponsors and CROs and from the lens of investigative sites and the patients they support. …

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